· Intelligence · Valuation ▌
Estimate the true value of a partnership.
Partenar turns observed performance into defensible price ranges for buying, selling, or negotiating your collaborations.
No credit card required
· The problem ▌
Pricing a partnership is still a negotiation in the dark.
Without comparables or market data, buyers and creators each negotiate from different reference points. The final price ends up depending more on leverage than on the placement's real value.
· In practice ▌
A defensible price, not a blind guess.
EMV
Estimated earned media value
EMV
Estimate the earned media value generated by a detected partnership.
Estimated cost
Target point
$9,200
Estimated cost
A reference cost calculated from real market comparables.
Refines future sector estimates
Real cost
Enter the actually negotiated cost to refine future estimates.
ROI
1.9xROI calculation
Compare cost and generated value to get a usable return on investment.
Lena Situations portfolio
$46,200
across 6 partnerships
View per partnership or at global scale
Global or per-partnership view
Value a single partnership or a brand's or creator's whole portfolio.
Influencer platforms help you find creators and organize your campaigns. Partenar shows you what your competitors are doing. Who they sponsor, for how long, with what results. It's a layer of competitive intelligence that doesn't exist anywhere else.
Our AI analyzes every piece of content published by the creators we track: brand mentions, sponsored hashtags, product placements, affiliate links. We cross-reference these signals with our database of {brands} brands to identify collaborations, even when they're not explicitly declared.
Instagram and YouTube today. TikTok is being rolled out. We prioritize platforms based on our users' needs.
Yes. With the add feature, you can reference any creator. Our system starts analyzing their partnerships immediately.
This feature is currently being implemented. It will be similar to the creator addition feature.
Continuously. Newly detected partnerships appear within hours of publication. You won't miss anything.
Yes. Registration is free and takes only a few seconds. The Free plan gives you access to the unlimited partnerships feed, search, creator and brand profiles, partnership details and personal lists. The Pro plan unlocks the full creators and brands lists with filters, advanced insights, full cartography and the AI assistant. No credit card required.
Create a free account →· Still not sure? ▌
Ask your favorite assistant.
Ask your AI assistant to explain Partenar, its use cases and what makes it different.
Start today.
While you're reading this, new partnerships are being signed in your industry. Don't miss out. Free registration, in just a few seconds.
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